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Scale profitable acquisition through Meta, TikTok & Youtube Demand Gen

We helps ecommerce brands in the $20k–$100k/month range turn paid social from “random weeks” into a predictable growth system—with creative, buying, and conversion working together.

Paid Social that scales without living on discounts.

We help ecommerce brands stabilize CAC, build a repeatable creative engine, and scale spend with clearer measurement.

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Why choose Pigeon Digital?

Kindly watch the video below

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"I have tried numerous agencies in the last 10 years for our brands - always went back to in-house. It's refreshing to find someone so obsessed with growth and willing to do what it takes."

Oliver Krasny, Founder & CEO

"Ethan and his team always deliver the sickest ads for our brand. I have absolute trust in the Pigeon team because they always do what they said they would"

Billy Parker

CEO, Vibe Culture

"We’ve been working with Ethan for three years now and can’t imagine life without Pigeon! We have full confidence in the team and can’t wait to see what the future holds for us."

Mark Spektor

Director, NEAP Education

"Been working with Ethan for 2.5 years. He helped us gain clarity on creative strategy, attribution and how paid ads incorporated into our organic strategy. Double-digit YoY growth for 3 years straight. Crazy! "

Alvin Webster

Marketing Manager, ATAR Notes

"Ethan helped us scale this business from $2K/month to a thriving multi 7 figures business. Couldn't have done this without the Pigeon team. Looking forward to our next lunch!"

Belinda Voigt

Founder, RE3

"I have tried numerous agencies in the last 10 years for our brands. Always went back to in-house. It's refreshing to find someone so obsessed with growth and willing to do what it takes."

Oliver Krasny

CEO, Snap Revise

"I wanted new customer acquisition. Worked with a few agencies who always hide behind our high Blended ROAS (we have existing organic traffic and returning purchases). Pigeon Digital was the first vendor who said 'we can achieve that.' And they did."
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Laura Walkley

General Manager, Her Genie

Creative Power + Data Precision = 💰

Our Playbook for Explosive Growth

Unlock explosive growth for your brand with killer creative assets powered by smart data insights.

We exist to help brands:
- Lower CAC
- Improve Conversion Rate
- Improve AOV
- Improve LTV

PAID SOCIAL ADS
Paid social demand generation is our bread-and-butter. We managed $17M+ budget for small DTC & large Aussie retailers. We do this freaking well!

Our expert team of media buyers help you put the world’s greatest advertising platforms to work, including:

- Facebook & Instagram
- Snapchat
- TikTok
PAID SEARCH ADS
Capture existing demand and get in front of the ready-to-buy customers on Bing & Google Search platform.

Lock down your high-intent customers and expand into new opportunities with our distinctive budget-allocation strategy:

- 60% Google shopping
- 30% Non-branded search
- <10% Branded search terms
STATIC & VIDEO AD CREATIVES
Powerful consumer psychology driven ad creative to turn mere strangers into hot buyers.

Our creative teams use your existing assets to construct still and video ads that:

- Provide clear learnings
- Take advantage of revenue opportunities
- Are conceived and built for paid social first

See our Creative Library
CRO & LANDING PAGES
Your ad spend is wasted without conversion.

We design high-converting funnels built for speed, proof, and psychology.

Includes:
- Landing pages (advertorial or product-focused)
- Offer testing frameworks
- Heatmap & form analytics
- Conversion rate tracking dashboard
EMAIL & SMS
We don’t “send newsletters.”

We build LTV engines that pay for your next investment property

- Capture new subscribers
- Nurture those subscribers with dialed-in automations
- Build LTV over the window that makes sense for your business
USER GENERATED CONTENT
User Generated Content is currently the #1 performing creative across different industries

"Ethan and his team always deliver the sickest ads for our brand. I have absolute trust in the Pigeon team because they always do what they said they would"

Billy Parker, Director

"Ethan helped us scale this business from $2K/month to a thriving multi 7 figures business. Couldn't have done this without the Pigeon team. Looking forward to our next lunch!"

Belinda Voigt, Director & Founder of RE3 Ice Compression

Brands I worked with over the years

Pigeon Insights®

Short & skimmable insights from the trenches 🧠